Content Marketing is a New Game Content marketing is evolving. Earlier SEO was a cinch, as one could just plug in the most searched or popular keywords in the written content, build links, and BAM your page gets indexed and optimized in just few clicks! However, now the rules have changed and it is a much smaller field we are playing on as so many new updates have been made in the past one year than the pas ...

I love the folks at Pardot and the infographic they put together on successful landing pages.  They really get the concept of Content Marketing (here is a free downloadable document on how to develop a content marketing solution from the Altimeter group). Check it out - but more importantly implement this as soon as possible.  Also, great landing pages aren't the end of the cycle - They are the beginning.  ...